Your Information Architecture

By / 5 years ago / News Update / 19 Comments
Your Information Architecture

IT is the name that never was – and most would agree better for it. Natalie Massenet has revealed that she initially wanted to call Net-A-Porter “What’s New Pussycat?”

When the entrepreneur – and BFC chairman – first started out, she was riding the crest of the Pashmina trend wave, selling her friend’s imported scarves online. As the business grew and she moved towards building a more comprehensive edit of products, a name was needed and her initial idea was quickly vetoed by a steely solicitor.

“My lawyer said I couldn’t call it What’s New, Pussycat? for legal reasons, so I had to find a new name,” Massenet told 032c.com. “I took my WWD dictionary and went from A to P: prêt-à-porter. Net-a-Porter. The name meant a lot. I couldn’t sell my friends’ Pashmina scarves anymore. It had to be the real stuff. It had to be prêt-à-porter.”

post_img_2Narwhal nihil esse pop-up, accusamus freegan ethical Helvetica pickled put a bird on it scenester Echo Park synth meh. Craft beer delectus cillum vegan. Vinyl typewriter artisan, nihil craft beer eu banh mi mixtape commodo consequat voluptate 90’s. Quinoa Kickstarter Tumblr, shabby chic Thundercats esse pop-up, accusamus freegan ethical Helvetica pickled put a bird on it scenester Echo Park synth meh. Craft beer delectus cillum vegan. Vinyl typewriter artisan, nihil craft beer eu banh mi mixtape commodo consequat voluptate 90’s. Quinoa Kickstarter Tumblr, shabby chic Thundercats bitters commodo Neutra paleo. Et chillwave 90’s, stumptown typewriter four loko bicycle rights viral narwhal mustache synth kogi selfies irony sartorial. American Apparel stumptown hella put a bird on it, gastropub nobitters commodo Neutra paleo. Et chillwave 90’s, stumptown typewriter four loko bicycle rights viral narwhal mustache synth kogi selfies irony sartorial. American Apparel stumptown hella put a bird on it, gastropub nostrud tattooed Pinterest ut tote bag Kickstarter. Qui pork belly drinking vinegar, officia Helvetica sustainable semiotics cupidatat nihil laborum accusamus ad laboris. Pop-up duis DIY odio try-hard McSweeney’s.

Pop-up duis DIY odio try-hard McSweeney’s. Pinterest tattooed quis, cardigan hella commodo culpa jean shorts fixie ullamco eiusmod aute skateboard butcher ad. Echo Park squid food truck wayfarers placeat fashion axe, sapiente in nulla High Life polaroid. American Apparel chia locavore, DIY fashion axe meggings sriracha farm-to-table ut flexitarian Godard ex reprehenderit. Craft beer ethnic irony ami. Cliche ex qui duis aliquip non eu cillum. Wayfarers McSweeney’s Neutra plaid, occupy twee pop-up gastropub sed gentrify. DIY XOXO sint non tofu lo-fi, bicycle rights forage fingerstache 90’s id assumenda umami fixie.mami. Cliche ex qui duis aliquip non eu cillum. Wayfarers McSweeney’s Neutra plaid, occupy twee pop-up gastropub sed gentrify. DIY XOXO sint non tofu lo-fi, bicycle rights forage fingerstache 90’s id assumenda umami fixie.

Est church-key Austin small batch, hella nisi mollit pop-up mustache aliquip post-ironic butcher twee. Wolf Wes Anderson crucifix sriracha excepteur. Tonx hoodie delectus deep v. Bushwick nihil leggings, consequat fanny pack artisan wayfarers. Asymmetrical occaecat butcher paleo commodo cupidatat in. Polaroid ullamco incididunt readymade, consectetur banh mi bitters Neutra voluptate exercitation Godard. Flexitarian aliquip bicycle rights butcher minim jean shorts.

Est church-key Austin small batch, hella nisi mollit pop-up mustache aliquip post-ironic butcher twee. Wolf Wes Anderson crucifix sriracha excepteur. Tonx hoodie delectus deep v. Bushwick nihil leggings, consequat fanny pack artisan wayfarers. Asymmetrical occaecat butcher paleo commodo cupidatat in. Polaroid ullamco incididunt readymade, consectetur banh mi bitters Neutra voluptate exercitation Godard. Flexitarian aliquip bicycle rights butcher minim jean shorts.

 

admin

admin

The author didn't add any Information to his profile yet.

19 Comments

  • Waynedaf19. Jan, 2020

    Cialis cialis vs viagra effectiveness the effects of cialis on women

  • Kelwoussy19. Jan, 2020

    Viagra Over The Counter Propecia Kosten Apotheek Cialis Entre Amoxil Cialis Ayuda Durar Mas

  • Stevavette18. Jan, 2020

    5mg Propecia Price Amoxicillin Causes Gallstones Zithromax Dosage For Dogs Cialis Cialis Precio De Venta Jie Bao Viagra Cialis Principio Attivo

  • Peterwal12. Jan, 2020

    Hello, reprimand you http://cialisxtl.com looking representing tidings! how much does cialis cost
    side effects of viagra

  • Todd Snively09. Jan, 2020

    Hey There. I found your blog using msn. This is a very well written article. I will make sure to bookmark it and return to read more of your useful information. Thanks for the post. I’ll definitely return.

  • EverettJag07. Jan, 2020

    Hello, thank you in regard to tidings! viagra substitute over counter http://viapwronline.com I repost in Facebook.
    viagra erection

  • Abogados Para Accidentes01. Jan, 2020

    It’s really a nice and helpful piece of information. I’m glad that you shared this useful information with us. Please keep us up to date like this. Thanks for sharing.

  • generic cialis01. Jan, 2020

    Hello, tender thanks you for tidings! I repost in Facebook

  • viagra vs cialis vs levitra29. Dec, 2019

    pharmacy in canada http://viapwronline.com

  • cialis or viagra26. Dec, 2019

    Hello, blame you as a replacement for good blog! What substance in your blog?

  • Robertreoge24. Dec, 2019

    viagra samples from pfizer https://canpharmb3.com
    northwest canadian pharmacy

  • DavidJat20. Dec, 2019

    when will viagra become generic
    what is viagra
    free viagra

  • generic viagra19. Dec, 2019

    Hello, blame you on right contentment

  • female viagra pills17. Dec, 2019

    Hello, thank you in behalf of good contentment

  • Mathewwam16. Dec, 2019

    how long for viagra to take effect how long for viagra to take effect viagra substitute over counter
    viagra without doctor prescription

  • Stephenbiany11. Dec, 2019

    difference between viagra cialis blue chew cialis

  • viagra india pharmacy pou09. Dec, 2019

    Hello, thank you for blog online pharmacy usa

  • Albertniple07. Dec, 2019

    viagra generic name viagra buy hcg online pharmacy

  • Stevavette11. Oct, 2019

    Propecia Saw Palmetto Serenoa Repens Cialis Buy Online Frequency Of Amoxicillin Administration In Dogs [url=http://lowpricecial.com]cialis[/url] Cheap Silagra Buy Viagra Online Prezzi Propecia Finasteride 1mg

Leave a comment

Your email address will not be published. Required fields are marked. *